{"id":31219,"date":"2017-10-19T23:45:56","date_gmt":"2017-10-20T06:45:56","guid":{"rendered":"https:\/\/www.technightowl.com\/?p=31219"},"modified":"2017-10-20T06:37:29","modified_gmt":"2017-10-20T13:37:29","slug":"the-dos-and-donts-of-creating-an-online-gaming-site","status":"publish","type":"post","link":"https:\/\/www.technightowl.live\/blog\/2017\/10\/the-dos-and-donts-of-creating-an-online-gaming-site\/","title":{"rendered":"The Do\u2019s and Don\u2019ts of Creating an Online Gaming Site"},"content":{"rendered":"

Special Feature<\/em><\/p>\n

There\u2019s no question about it, online gaming sites are big business these days. The industry\u2019s advanced light years from its earliest days in the late 1990s and competition is fiercer than ever.<\/p>\n

Some of the big players have tried to counter this with a series of mega mergers<\/a> but new entrants to the market have to rely on getting everything right from the start if they want to be in with a chance of success. So if you want to be the next big noise in online gaming here are some do\u2019s and don\u2019ts that it would be a good idea to follow.<\/p>\n

DO <\/strong>make sure that you have a strong and distinctive theme. With so many sites competing for a slice of the action you\u2019re going to have to stand out to get noticed. Sure you can do this by making great introductory offers but to keep players loyal it\u2019s going to have to offer more than just that.<\/p>\n

DO<\/strong> make it easy and intuitive to use. No one wants to have to struggle to navigate their way round a site or find it confusing. Wink Slots<\/a> ensure that they pay great attention to what\u2019s known as the UX \u2013 that\u2019s short for User Experience \u2013 by building an online community and having a huge variety of games they appeal to an enormous amount of people. Through offering a brilliant UX they successfully retain many of the varying groups of people that they attract.<\/p>\n

DO<\/strong> make sure that your bounce rate is minimised. This links to the previous point but there are also many more reasons<\/a> why users don\u2019t hang around on a site as long as they might do. So keep on testing even while it\u2019s in development by getting users to try it out for you and identifying when and why they\u2019re tuning out.<\/p>\n

DO<\/strong> invest in SEO. Because if you\u2019re invisible online no-one\u2019s every going to find you. For example there\u2019s a frightening drop-off rate for searches once you get to page 2 of Google. That\u2019s why the very best online gaming sites use a variety of techniques to maintain a high position in the search engines.<\/p>\n

So that\u2019s it for the do\u2019s but, you\u2019ll be pleased to hear, there are fewer don\u2019ts that you have to worry about \u2013 and you can work both of them out from the tips that have gone before.<\/p>\n

DON\u2019T <\/strong>make any aspect of your site complicated. That goes for everything from the offers you\u2019re making to new players to the games themselves. And remember that more people play on mobiles<\/a> than on PCs these days so it must be simple to play on the smaller screen too.<\/p>\n

DON\u2019T <\/strong>make it boring. Attention spans are short and novelty is what fuels online gaming. So make sure that once your site is up and running it is constantly changing and evolving. That way you\u2019ll create interest and, more importantly, generate loyalty too.<\/p>\n

There\u2019s no denying that it\u2019s a long and sometimes thankless haul when you\u2019re setting up a site but hopefully by following these simple principles it will make the journey simpler and quicker \u2013 and if you don\u2019t try you\u2019re never going to succeed. So go for it and within a few years you could well be wondering what all the fuss was about as your brand continues to grow and thrive!<\/p>\n

There\u2019s no question about it, online gaming sites are big business these days. The industry\u2019s advanced light years from its earliest days in the late 1990s and competition is fiercer than ever.<\/p>\n

Some of the big players have tried to counter this with a series of mega mergers<\/a> but new entrants to the market have to rely on getting everything right from the start if they want to be in with a chance of success. So if you want to be the next big noise in online gaming here are some do\u2019s and don\u2019ts that it would be a good idea to follow.<\/p>\n

DO <\/strong>make sure that you have a strong and distinctive theme. With so many sites competing for a slice of the action you\u2019re going to have to stand out to get noticed. Sure you can do this by making great introductory offers but to keep players loyal it\u2019s going to have to offer more than just that.<\/p>\n

DO<\/strong> make it easy and intuitive to use. No one wants to have to struggle to navigate their way round a site or find it confusing. Wink Slots<\/a> ensure that they pay great attention to what\u2019s known as the UX \u2013 that\u2019s short for User Experience \u2013 by building an online community and having a huge variety of games they appeal to an enormous amount of people. Through offering a brilliant UX they successfully retain many of the varying groups of people that they attract.<\/p>\n

DO<\/strong> make sure that your bounce rate is minimised. This links to the previous point but there are also many more reasons<\/a> why users don\u2019t hang around on a site as long as they might do. So keep on testing even while it\u2019s in development by getting users to try it out for you and identifying when and why they\u2019re tuning out.<\/p>\n

DO<\/strong> invest in SEO. Because if you\u2019re invisible online no-one\u2019s every going to find you. For example there\u2019s a frightening drop-off rate for searches once you get to page 2 of Google. That\u2019s why the very best online gaming sites use a variety of techniques to maintain a high position in the search engines.<\/p>\n

So that\u2019s it for the do\u2019s but, you\u2019ll be pleased to hear, there are fewer don\u2019ts that you have to worry about \u2013 and you can work both of them out from the tips that have gone before.<\/p>\n

DON\u2019T <\/strong>make any aspect of your site complicated. That goes for everything from the offers you\u2019re making to new players to the games themselves. And remember that more people play on mobiles<\/a> than on PCs these days so it must be simple to play on the smaller screen too.<\/p>\n

DON\u2019T <\/strong>make it boring. Attention spans are short and novelty is what fuels online gaming. So make sure that once your site is up and running it is constantly changing and evolving. That way you\u2019ll create interest and, more importantly, generate loyalty too.<\/p>\n

There\u2019s no denying that it\u2019s a long and sometimes thankless haul when you\u2019re setting up a site but hopefully by following these simple principles it will make the journey simpler and quicker \u2013 and if you don\u2019t try you\u2019re never going to succeed. So go for it and within a few years you could well be wondering what all the fuss was about as your brand continues to grow and thrive!<\/p>\n","protected":false},"excerpt":{"rendered":"

Special Feature There\u2019s no question about it, online gaming sites are big business these days. The industry\u2019s advanced light years from its earliest days in the late 1990s and competition is fiercer than ever. Some of the big players have tried to counter this with a series of mega mergers but new entrants to the […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-31219","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nThe Do\u2019s and Don\u2019ts of Creating an Online Gaming Site - Gene Steinberg's Tech Night Owl<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.technightowl.live\/blog\/2017\/10\/the-dos-and-donts-of-creating-an-online-gaming-site\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Do\u2019s and Don\u2019ts of Creating an Online Gaming Site - Gene Steinberg's Tech Night Owl\" \/>\n<meta property=\"og:description\" content=\"Special Feature There\u2019s no question about it, online gaming sites are big business these days. 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