{"id":33816,"date":"2020-04-16T00:00:12","date_gmt":"2020-04-16T07:00:12","guid":{"rendered":"https:\/\/www.technightowl.com\/?p=33816"},"modified":"2020-04-16T11:56:26","modified_gmt":"2020-04-16T18:56:26","slug":"newsletter-issue-986-the-return-of-the-small-iphone-more-or-less","status":"publish","type":"post","link":"https:\/\/www.technightowl.live\/blog\/2020\/04\/newsletter-issue-986-the-return-of-the-small-iphone-more-or-less\/","title":{"rendered":"Newsletter Issue #986: The Return of the &#8220;Small&#8221; iPhone \u2014 More or Less"},"content":{"rendered":"<p>For several years after a tremendous growth curve, iPhone sales began to hit a wall due to size; the physical size of the device that is. Although Samsung and other companies delivered handsets with displays of five inches or more, compared to the iPhone with four inches, Apple had an argument against that approach.<\/p>\n<p>The argument, that those devices were too large for easy one-handed use \u2014 well except for basketball players I suppose \u2014 was perfectly logical. But customers don\u2019t generally make purchase decisions mainly or even partly on logic. There\u2019s a lot of emotion involved, and the attraction of a larger display was also perfectly logical.<\/p>\n<p>The iPhone 5s, for example, was in many respects superior to its Android competition, but the limitations of its relatively tiny four-inch display loomed in bold relief. Even though I became accustomed to the original 3.5-inch iPhones, writing any email of more than a few works proved a chore. I compensated by looking real close. But this approach wouldn\u2019t work so well even with reading glasses when my contacts were on. My regular glasses, with progressive lenses, also didn\u2019t fare so well, so I usually removed them whenever that move was convenient \u2014 or safe.<\/p>\n<p><a title=\"Wait! There's more than meets the eye!\" href=\"https:\/\/www.technightowl.live\/newsletter\/2020\/04\/newsletter-issue-986\/#less\"><strong>Continue Reading\u2026<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For several years after a tremendous growth curve, iPhone sales began to hit a wall due to size; the physical size of the device that is. Although Samsung and other companies delivered handsets with displays of five inches or more, compared to the iPhone with four inches, Apple had an argument against that approach. The [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[202,26,13993,11231],"class_list":["post-33816","post","type-post","status-publish","format-standard","hentry","category-news","tag-apple","tag-iphone","tag-iphone-5s","tag-samsung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Newsletter Issue #986: The Return of the &quot;Small&quot; iPhone \u2014 More or Less - Gene Steinberg&#039;s Tech Night Owl<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.technightowl.live\/blog\/2020\/04\/newsletter-issue-986-the-return-of-the-small-iphone-more-or-less\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Newsletter Issue #986: The Return of the &quot;Small&quot; iPhone \u2014 More or Less - Gene Steinberg&#039;s Tech Night Owl\" \/>\n<meta property=\"og:description\" content=\"For several years after a tremendous growth curve, iPhone sales began to hit a wall due to size; the physical size of the device that is. 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The [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.technightowl.live\/blog\/2020\/04\/newsletter-issue-986-the-return-of-the-small-iphone-more-or-less\/\" \/>\n<meta property=\"og:site_name\" content=\"Gene Steinberg&#039;s Tech Night Owl\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-16T07:00:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-16T18:56:26+00:00\" \/>\n<meta name=\"author\" content=\"Gene Steinberg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@technightowl\" \/>\n<meta name=\"twitter:site\" content=\"@technightowl\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gene Steinberg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.technightowl.live\\\/blog\\\/2020\\\/04\\\/newsletter-issue-986-the-return-of-the-small-iphone-more-or-less\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.technightowl.live\\\/blog\\\/2020\\\/04\\\/newsletter-issue-986-the-return-of-the-small-iphone-more-or-less\\\/\"},\"author\":{\"name\":\"Gene Steinberg\",\"@id\":\"https:\\\/\\\/www.technightowl.live\\\/blog\\\/#\\\/schema\\\/person\\\/0fe9df12a34fed15d45e05db1c205e2a\"},\"headline\":\"Newsletter Issue #986: The Return of the &#8220;Small&#8221; 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