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    Bottom Line Reasons to Buy Apple Gear

    August 12th, 2011

    Just this week, my son told me of a curious episode involving a friend of his who owns an Android OS smartphone. She downloaded an update to the Google Market software, only to have a content filter activated in the process. The result? A 25-year-old woman suddenly had to deal with removing parental controls settings. […]


    OS X Lion, Recovery and Reinstallation

    August 10th, 2011

    In Apple’s efforts to simplify installing Lion on your Mac, they’ve made things more difficult. First, you have to download a copy, at least for now. Later this month, Apple will release a USB-based installer at $69, a $40 surcharge. Now I’m not about to attempt to explain why Apple needs to charge more than […]


    Apple Continues to Marginalize the Mac Pro

    August 5th, 2011

    Some months back, I wrote a piece suggesting that the high-end Mac Pro workstation might be on the long-term endangered species list. In other words, Apple won’t continue to build them indefinitely, that they ultimately planned to phase out the line, but I also didn’t expect that to happen for at least a few years. […]


    Apple Continues to Upset the High Price Myth

    August 4th, 2011

    For years, Apple has been credited (or blamed) for charging premium prices for their products. In many cases, the critics were right, but only until you actually compared the hardware and software with the competition. Suddenly, the prices ended up being highly competitive. The situation changed considerably with the arrival of the iPad. Apple continues […]