One huge difference between Apple and other PC makers can be summarized by the word “legacy.” They rarely look back, even when it comes to honoring an anniversary, which is why you never saw a twenty-fifth anniversary Mac in 2009. This marketing strategy became obvious first in 1998, when the original Bondi Blue iMac was […]

As OS launches go, Lion appears to be quite successful, particularly when it comes to sales. Yes, there are scattered reports of those infamous version 1.0 bugs, but not the show-stoppers some might have feared. Regardless, some are curious issues, such as the unfortunately predictable crashes reported by author Kirk McElhearn whenever he attempts to view […]

There’s a quiet branding change in Apple’s promotion of Lion. While the press releases and even the new About This Mac window still refer to 10.7 as Mac OS X, Apple begun to move towards the OS X label instead; yes, without the word Mac. Compare that to the way the iPhone OS became iOS […]

Many of the reviews of Mac OS X Lion seem cut from the same cloth. The same 10 fundamental features, particularly the enhanced iOS veneer, are cited over and over again. How many times do you need to be told about all the great things you can do by tapping, swiping, and zooming on a touchpad […]