Apple has made a huge amount of progress overcoming common impressions of the company over the years, and the unexpected continues to happen. At first, there was a computer named Apple, but a different product, the Mac, had the staying power. in the early days,. the use of a graphical user interface was considered controversial […]

Welcome to the world of near-insanity, where a highly successful company is constantly thought of as being poised to fail. It’s the sort of journalist and tech analyst freak-out that has played itself out for years when it comes to Apple Inc. You almost wonder if there’s a deep, dark conspiracy at work here? Or […]

On the heels of a comment from a Mac journalist that Sir Jonathan Ive is no longer actively involved in designing Apple gear, there appears to be a different conclusion. The original story was based on tech journalist Jason Snell’s brief comments on John Gruber’s podcast. But Gruber himself, writing in his Daring Fireball blog, says he […]

The Apple Watch has been somewhat of a controversial product. Not that it’s necessarily bad or anything, but some tech pundits were expecting a runaway success. But even the most optimistic assessments of Apple Watch sales don’t point in that direction, though it does fare better when you compare it to the first generation iPhone […]