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    Mac Rumors Feed More Mac Rumors

    April 6th, 2009

    I remember a silly demonstration on an old TV talk show. In that segment, one person told a joke and that person, in turn, would repeat the joke to someone else. After going through several generations of this behavior, the story that emerged from the final person in this group had little or no resemblance […]


    Would You Buy a Product Named Longhorn?

    April 9th, 2005

    What’s in a name? Years ago, developer names for products were not generally meant for public consumption. They were created to serve as in-house pet names, Of course, that doesn’t mean the names didn’t leak from time to time, but the actual name of the shipping product was often far different. Take the Mac IIci, […]