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    I Agree: Apple Should Ignore the Enterprise!

    December 31st, 2007

    Earlier this month, I had the pleasure of welcoming Alykhan Jetha, CEO of Marketcircle, Inc., on a recent episode of the tech show. As someone who develops software for small businesses, AJ said that Apple shouldn’t really waste time and money trying to grab enterprise customers. This goes against the conventional wisdom, that Apple is […]


    Another Look at Apple’s Stealth Fighters

    June 28th, 2007

    In all the times I’ve commented about Apple’s lack of penetration into the core of the business market, I’ve remarked about the apparent lack of a large, dedicated sales staff calling regularly on such companies and the unavailability of specialty models that would fit certain niches. This would surely include that middle-of-the road expandable Mac […]


    Can Apple Do the Unthinkable Again?

    August 1st, 2006

    Back in the 1960’s, the American ambassador to the U.N. used the words “hell freezes over,” in referring to a demand made of his Soviet counterpart during the height of the Cold War. That famous phrase seems to come back over and over in lots of circumstances, and certainly in our little corner of the […]


    The WWDC Report: All Right, Apple Won’t Fight Microsoft’s Windows Vista Marketing Machine

    March 18th, 2006

    It’s a sure thing that, when Microsoft puts its promotional efforts into full gear, it can accomplish wonders. Consider Windows 95, regarded by many as the first really usable version, and one that many regarded as truly competitive with the Mac OS. Consider, also, the fact that many businesses still actually use Windows 2000, and […]