For a number of years, it’s been the hope of some of Apple’s most severe critics for the company to fail. Not just to fail to grow sales, but to be thrust into irrelevance or go out of business. Of course, that nearly happened in 1997, shortly after Steve Jobs became iCEO, when Apple’s cash would only fund […]

I got my first iPod in 2001, a review sample from Apple. It had all of 5GB storage, using a tiny hard drive that sometimes wouldn’t survive day-to-day use before failing. While its $399 purchase price was described by many as too high, it didn’t stop Mac users from buying more and more of them. Within […]

The other day, I heard a TV ad for sunglasses using the term “HD,” as if to indicate that what you saw would be more accurate because of the special type of lenses being used. Of course, it’s all nonsense, but HD has become a buzzword that conveys the illusion of something better. Now with […]

You know the old saw about the bigger they are, the harder they fall. Well, when Apple was down in the dumps, lots of industry pundits seemed to want them to fail; goodbye, kaput. Whatever they did was fated to fail, because only Microsoft was allowed to succeed. In recent years, as Apple has grown […]