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    Apple and the Tech Support Factor

    June 14th, 2006

    Depending on whom you ask, Apple delivers just wonderful service in every respect, or treats its customers with an unreasonable amount of arrogance. What a wide gulf to traverse and indeed I am sure that both conclusions are perfectly true. Naturally, I’m very pleased that plans to place a huge Apple support center in India […]


    Consumer Reports: Will They Ever Learn?

    November 19th, 2005

    The December issue of Consumer Reports is typically a holiday shopping guide. From vacuum cleaners, to personal computers, you’ll learn about the latest and greatest. Well, more or less that is. Once again, Apple is both praised and given unfair treatment at the hands of the anonymous editors and writers of CR. In distilling the […]


    Off-Brand Ink Cartridges: Don’t Waste Your Time!

    July 2nd, 2005

    It’s no secret that the manufacturers of printers do not make the lion’s share of their profits from selling the printer itself. In fact, some of the low end inkjet models are free, assuming you’re one of the lucky few to receive your factory rebate; or would you rather regard that as the short-term low […]


    The Apple Price Myth: Will They Ever Learn?

    April 30th, 2005

    The short answer is no, but I should explain myself. I have written several articles on this topic. Each time I believe someone is listening and that maybe, just maybe, I’ll see a smaller number of stories that indulge in myth-making about how expensive Macs really are. Then I open a copy of, say, Consumer […]