Any day now, Apple’s long-awaited Mac Pro refresh will go on sale. Before you consider the spectacular looks that convey the impression of a fashion statement as much as a powerful technological tool, you want to consider the fact that it was long believed that Apple didn’t care about power users. It was all about […]

Ahead of the WWDC, I had the feeling some members of the media were treating it as a sporting event. Will Apple win the public mindset, lose, or, as many expected, end up in a draw? After Apple’s stock has taken a huge dive — and that happens every few years — is Apple finally […]

Some time back, a few people decided to post some Tweets and blogs erroneously claiming that I expected Apple to stop building the Mac Pro then and there, or in the not-too-distant future. As regular readers of these columns realize, I’ve said no such thing. While I have addressed a possible future end to Apple’s […]

Once the part numbers were revealed in the Mac rumor community, it was inevitable. On Tuesday morning, Apple announced the expected refresh to its ever-popular note-book line. The main improvements for both model lines include the newest 45 nanometer Intel Core 2 Duo processors known as “Penryn,” which promises better performance and longer battery life. […]