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    The “Apple Should Buy This Company” Report

    November 17th, 2016

    At one time, tech pundits wondered what company should buy Apple, and it’s true that, in the 1990s before Steve Jobs returned, that was not beyond the realm of possibility. In early 1996, Apple evidently negotiated with Sun Microsystems — do you remember them? — to sell itself. This came in the wake of the […]


    Did Wall Street Accept Apple’s Sales Spin?

    October 27th, 2016

    As I write this article, Apple stock price has dropped over two percent. This comes in the wake of Tuesday’s announcement that sales were down again, as expected, in the September quarter. Now you expect Wall Street to treat such news negatively. Companies are supposed to grow sales, but one would think the falling sales […]


    A Surprising Slant on the Expensive Mac Myth

    October 21st, 2016

    I’ve been involved in more than a few discussions about alleged expensive Macs over the years. Although that was no doubt true in the early years, my contention more recently is that a Mac and PC are in roughly the same price category with comparable specs and bundled software. Sometimes the PC is cheaper, sometimes the Mac. […]


    Macs on Intel — 11 Years Later

    June 7th, 2016

    I read a piece at Wired this week that reminded me of something that many of today’s Mac users probably never heard before. June 6, 2016 is the 11th anniversary of Steve Jobs’ original announcement that Macs were switching from the PowerPC to Intel. And to say that Mac users of the time were surprised is […]