In the course of checking out speculation about whether Apple will release two iPhone 6 configurations at once, or stagger the releases, I came across a curious claim. What sort of claim? Well, that Apple made a mistake releasing the iPhone 5c and iPhone 5s at the same time last year? A mistake you say? […]

As regular readers recall, while Apple was demonstrating OS X Yosemite at the World Wide Developers Conference, one of my long-time clients was freaked at the changes. Her response? “Yuk!” Maybe a little over-the-top, but it made sense if you believe Apple is busy destroying the look and feel of the Mac in favor of […]

So after Apple introduced a cheaper iMac, a 21.5-inch model, for $1,099, it didn’t take long for the first tear-downs and benchmarks to appear. So we know, for example, that upgrading is impossible even if you take it apart. The 8GB RAM is soldered onto the main board, for example. But the target users probably wouldn’t […]

Hardly a day passes where I don’t see a dumb headline about Apple. As you regular readers know, putting Apple in a headline is often guaranteed to generate traffic. Even users of products built by other companies can’t resist Apple, so if you want to build up that hit count, and beef up your monthly […]