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    Will There Be a Spring Apple Event?

    February 22nd, 2017

    Apple didn’t deliver as many product updates in 2016 as many expected. While there were new iPhones, with the surprising release of an iPhone SE to meet demand for a small handset, the Mac didn’t get a whole lot of love. The MacBook got a minor spring refresh, although the fall introduction of the MacBook […]


    So Apple Won’t Make the Computer You Want

    February 7th, 2017

    The other day, readers commented on an article in our latest newsletter about the future of the Mac, complaining that Apple wasn’t building the Macs they wanted. In writing that piece, I basically assumed there would be no entirely new models, that what Apple planned was to refresh existing gear. Indeed, I have written several pieces about […]


    2016 MacBook Pro — More Goodies and a Higher Price

    October 28th, 2016

    Apple made a point of reminding us that the first Apple laptop arrived 25 years ago, but it was not the first portable Mac. Ignored by CEO Tim Cook in his presentation at Thursday’s media event, there was once something called the Macintosh Portable, released two years earlier; it was hardly portable. But if you’re referring to a […]


    Is the End of the Mac Drought Near?

    October 19th, 2016

    There are certain media outlets that are well-connected when it comes to Apple. So when Re/code reported that Apple plans to hold a media event on Thursday, October 27th, presumably to launch new Macs, you can probably take it to the bank. Indeed, that’s as late as it can get to announce Mac upgrades and […]