Apple’s stock took a bit of a hit a few weeks back when they disclosed, during their conference call with financial analysts, that profit margins would be down this quarter. All this despite the fact that the company was still tallying record sales and profits. Of course, low profit margins for Apple are extraordinarily high […]

I read an article the other day quoting an executive from Lenovo claiming that far fewer and fewer customers were buying note-books with optical drives. The number continues to decrease year after year. But Apple already figured that out when the MacBook Air was originally introduced. At the time, the Air was roundly criticized because […]

Just the other day, the pundits started ranting about yet another technology that Apple is evidently discarding. This comes as the result of the decision to deprecate Java — in other words stop development — as of the release of Mac OS X Lion next year. Now Java is a cross-platform development tool that’s quite […]

I have to tell you, my friends, that I do not pretend to be expert at prognostication, certainly not when it comes to assessing Apple’s possible future behavior. So when I read about the next Apple “Back to the Mac” media event, scheduled on Wednesday, October 20 (my late father’s birthday, I might add), I […]