When you read the current chatter about iPhone sales for the December quarter, it doesn’t appear so favorable. If there’s going to be any sales increase at all, it’ll be slight. But whatever that figure, there will be a larger percentage of sales of cheaper gear, meaning Apple’s high average sale price will be a little less […]

One thing is certain: There are commentators and industry analysts who appear to be spending unreasonable amounts of time waiting and hoping for Apple to fail. It has become an imperative to some who still cannot believe the company can continue to report higher iPhone sales, or even higher sales of Macs for that matter. Record sales […]

Some lessons of Apple history: Back in the mid-1990s, Apple suffered from a severe bout of model proliferation. The consumer-based Performa lineup was available in so many configurations, it was hard to tell one from the other without a cheat sheet. In some cases, a model number was customized for a specific dealer, meaning that […]

Years ago, the late Apple CEO, Steve Jobs, proudly proclaimed that people wanted to own their music. In touting the iTunes Music Store, he said it was the best way to get the music you want at affordable prices. For the music industry, the iPod and iTunes were salvation for a time. Stung by loads of […]