If you ever wanted to figure out what’s going on at Apple Inc., let me tell you that it may be almost impossible if you try to make sense of the contrary stories in the media these days. And that’s just the beginning. First there’s the claim of alleged reduced demand for the iPhone 5, […]

So after fretting over the ongoing dilution of Apple’s market cap, a new spate of positive comments sent the stock price soaring all over again on Wednesday. This roller coaster effect will likely continue until next week, when Apple spills the beans on the last quarter’s earnings picture. In the meantime, though, it’s probably far […]

So on Monday morning, Apple’s stock price took a drubbing because of a rumor, never officially confirmed by the company, that orders for the 4-inch LCDs used on the iPhone 5 were severely cut back for the current quarter. The alleged reason: Soft demand, meaning that the luster of the new iPhone had supposedly worn […]

There are Apple rumors and there are Apple rumors, and when two key players in the business media, Bloomberg and the Wall Street Journal, report essentially the same thing, you might be inclined to assume it’s something to take very seriously. So when the stories emerged this week that, yes, Apple is seriously developing a […]