A key element of making a new product a success is customer retention. If someone buys the product once, you hope that they’ll consider buying a newer version when the time comes. So even if you succeed in converting lots of new customers, if they go elsewhere next time, a company’s chances for long-term success […]

Some Mac users have spread the idea that OS X Lion is Apple’s equivalent of Windows Vista? Why? Well, because some of the new iOS-inspired features are ill-thought, poorly implemented, and destined to make your user experience less empowering, to put it mildly. And did I tell you that Lion may be crashing a little […]

So when the iPad 2 arrived earlier this year to rave reviews, some critics said it wasn’t the “real” iPad that Apple was supposed to release. The real product, allegedly, was meant to have a higher resolution display, an equivalent to the iPhone’s Retina Display. It would afford incredibly sharp images, perfect for reading books […]

Years ago, Microsoft would respond to serious competition by assuring everyone that they were working on an even better product. You’d even see it some day, but maybe they could interest you in the stuff they were working on now. This comes across as a classic bait and switch scheme, particularly when those promised products […]