As I suggested in yesterday’s column, Tim Cook clearly has to meet a higher standard as he moves Apple forward into uncharted waters. In introducing the glass and aluminum-clad iPhone 5, Apple tried to raise the bar again in a hugely crowded market. A whole lot was changed, but most of the essentials were telegraphed in […]

I suppose you could call Apple’s iPhone launch the lesser of what was expected, although the hardware changed quite a bit. But I don’t want to get ahead of myself. The anticipation for Apple’s iPhone media event, at the corporate headquarters in Cupertino, CA, was unprecedented. Early on, it almost seemed as if the cat […]

You may not know this, but there is a major mobile phone industry event in progress this week, the Mobile World Congress in Barcelona. That’s where the movers and shakers in that business are busy showing off their new products and services. That is, except for one company who has managed to upstage yet another […]

On the whole, it appears that Apple is getting great marks for its fall musical event, where a new lineup of iPods debuted. And, despite using a guitar on the invitation (denoting only music), Apple also upgraded its favorite hobby product, the Apple TV. It seems, as usual, that some members of the media have […]