Despite the drubbing Apple’s stock price has taken in recent months, the company remains one of the most profitable on the planet. But Apple didn’t get there paying attention to the critics. When they did listen on one occasion, they ended up almost going out of business. Consider the endless requests to license the Mac […]

From Day One of the arrival of the Apple Macintosh in 1984, many insisted Apple was missing the boat by not licensing its crown jewels, the Mac OS, to other companies. This theory had it that Apple would benefit big time as more and more computers bearing their operating system became available. As some of […]

As Leopard approaches, you have to wonder whether even 300-plus new features and enhancements will be sufficient to sway the skeptics about its potential. You see, as far as software numbering schemes go, incrementing a single tenth of a point usually signifies a pretty insignificant update. I mean, you can name most any application’s transition […]