When the media grabs on to something, even if it’s a false concept, you just know they’ll never let it go. Take those frequent claims that Macs are “premium priced” compared to the PC. In recent years, I’ve said over and over again that the Mac and the PC are priced in roughly the same […]

It’s easy to place the cause for some the world’s ills on defects in Microsoft’s software, and I’m going to make it even easier. The implied claim in this headline may seem outrageous at first blush. But I would rather present some of the possibilities — serious and otherwise — before you dismiss it completely. […]

So put yourself in this position: You purchased an iPhone, an iPod, or a new Mac. The specific product doesn’t really matter, but the important thing is that it doesn’t perform to your expectations. Far from it, in fact. You bought the gadget on the promise that Apple’s gear “just works,” and found that, as […]

In yesterday’s column, I discussed the slow erosion of Windows, compared to the Mac OS and Linux. Clearly the former has the most to lose, and it goes to show that Apple’s ongoing Mac versus PC campaign is bearing fruit. Despite slowing sales at Apple Stores in the last quarter, 50% of the people who […]