I’m writing this on the cusp of Apple’s four-for-one stock price split.It’ll mean, in a practical way,  that you will be able to buy a share of stock for 25% of the former price and thus with 25% of the former value. Practically, it’s main value is to make it more affordable for regular people. […]

When Steve Jobs announced Monday morning that he was taking a third leave of absence from Apple to deal with unmentioned medical issues, the stock was poised to take a drubbing when trading resumes Tuesday; the price is already down in overseas trading. Unlike most other tech companies, Jobs is regarded as so intertwined with […]

For a company that seems a little down in the dumps these days, this week’s report on Apple Inc.’s quarterly financials is still eagerly awaited with both trepidation and anticipation. Probably with equal doses of both. The cloud hanging over the company’s stock price is, of course, the health of CEO Steve Jobs and ongoing […]

A long time ago, someone said that the more things change, the more they stay the same. Despite the incredible market share gains Apple has made with Mac sales around the world, people still denigrate the platform is irrelevant, and doomed to failure. Sure, we don’t hear the “Apple is dead” claims so much anymore. […]