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    Apple and the Cheap Gear Equation

    April 10th, 2013

    Over the years, the critics have urged Apple to build less expensive gear, such as a cheaper Mac, and, nowadays, a cheaper iPhone and a cheaper iPad. I suppose you can see the logic, since it’s assumed Apple’s sales and market share would be higher if more people could afford their products. Isn’t a high […]


    The Dell Buyout Smoke and Mirrors Report

    February 6th, 2013

    So Dell isn’t doing so well these days. The product line doesn’t have anything to distinguish the company from any other PC box assembler, so sales haven’t been in the doldrums for a while, particularly as we move to the Post-PC era. But that’s true with lots of PC makers, who believe that innovation is […]


    Raising Expectations About Apple

    October 12th, 2011

    In the aftermath of the death of Steve Jobs, there have been loads of speculative pieces about the future of Apple Inc. The pressure is on for Apple to demonstrate that the company was not the one man band some believed it to be because of the genius of the co-founder, and how he restored […]


    Apple Doesn’t Have to Be Number One

    April 8th, 2011

    There’s a meme that’s been played out in the media for years. Unless Apple is number one in every market they serve, they cannot possibly succeed. If a competitor has a bigger market share, Apple has to be chastened, retreat into obscurity, and stop building “insanely great” products. A lot of this started years ago, […]