There is an unfortunate impression, no doubt one that Microsoft strives hard to convey, that the Mac OS and Windows are just two fairly comparable ways of doing the same thing, only the Mac OS is prettier. That may be why the arrival of the Aero eye candy on Windows Vista and 7 were both […]

All right, a new report from the NPD Group says that 48% of the retail dollars spent on personal computers in the U.S. now goes to Apple. However, that doesn’t add up to a 48%% market share by any means, because of the price of admission. But, folks, I still maintain there is no Apple […]

From Day One of the arrival of the Apple Macintosh in 1984, many insisted Apple was missing the boat by not licensing its crown jewels, the Mac OS, to other companies. This theory had it that Apple would benefit big time as more and more computers bearing their operating system became available. As some of […]

When I first read Apple’s press release that the unexpectedly famous App Store had 100,000 offerings, and that two billion files had been downloaded so far, I wondered how we got there in the first place. {In case you’re wondering, the phrase “jump the shark” was first coined to describe TV shows whose best days […]