A few of the more negative reviews about Snow Leopard make a very basic point, that most of the changes are in the plumbing. Hence you don’t need to worry about upgrading right now, so might as well stick with what you have. One important reason to feel this way is the fact that you […]

It’s very easy to tell a company what you want them to build and what features to include. Apple gets huge numbers of wish lists from you and me — and then goes off and does its own thing anyway. Actually, despite what some might claim, Apple really and truly does listen to its customers, […]

Let’s be totally fair about this folks. Microsoft is notorious for not playing fair with its competitors and potential competitors. It appears the hardball marketers have been so deeply entrenched in managing the company’s affairs for so long that they’ve lost perspective, about what it means to compete fairly in the marketplace. Sure being a […]

Some media pundits biggest difference between Apple and Microsoft is the fact that the former is engineering-oriented and the latter is sales-oriented. But such black and white distinctions don’t really apply. How could they? After all, one of the reasons Apple has gotten where it is today is brilliant marketing, but they also have products […]