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    Microsoft’s New Ad Campaign Ignores Logic

    September 8th, 2008

    So Mrs. Steinberg comes to me the other day and starts talking about a new ad campaign featuring Bill Gates and Jerry Seinfeld. “What was supposed to be about?” she wondered. The puzzled expression on her face was obvious from across the room. Now Barbara doesn’t ordinarily talk about such matters. To her, they are […]


    Mac OS X? But Which Version?

    July 9th, 2005

    While Microsoft labors to figure out whether more features need to be dropped to get Longhorn, its next version of Windows, out the door by the end of next year, it’s a little odd to realize that there have been six major releases of Mac OS X. Six? Well, the conventional wisdom has it that […]


    And Now for Something Completely Different: Will You Buy 10.5?

    June 18th, 2005

    Aren’t you glad this isn’t another article about Apple’s transition to Intel chips? Besides, isn’t it time to take a further look at the possibilities of the version of the Mac OS that’s no doubt destined to compete against Longhorn, or whatever Microsoft calls its next version of Windows? To be sure, there will be […]