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    Memo to Apple: Ignore the Analysts

    April 16th, 2009

    Now this may be the sort of column that works against my interests, since I’ve long been a member of the crowd that keeps making suggestions about improving Apple’s marketing and product plans. Like others in the tech media, though, I can tell you that I have no experience whatever running a multinational corporation. So […]


    Does it Really Matter When Snow Leopard Appears?

    April 2nd, 2009

    When Apple first delivered its low-key introduction to Mac OS 10.6 last year, they said it would be out in “about a year.” Nothing has changed since then, although speculation about Snow Leopard’s possible release date ebbs and flows on a fairly regular basis, no doubt when there’s not a lot of Apple Inc. news […]


    More Potential Nightmares for Microsoft

    April 1st, 2009

    On the heels of having to post a $250,000 reward for information leading to the capture of the person or persons responsible for the Conficker worm, it’s beginning to look as if there are more major threats to the dominance of Windows in the personal computer universe. Consider reports now that HP is seriously considering whether […]


    Is it Time to Fire Apple’s Simplicity Police?

    March 26th, 2009

    When Mac OS X was first released eight years ago, a number of smart programmers found simple ways to customize the interface and behavior of Apple’s Unix-based OS. What made these methods all the more intriguing is that all they were doing was putting pretty faces on features that already existed. Only, for reason’s known […]