It’s nice to know that the Apple Watch reportedly hit record sales in the December quarter. It was a banner year, says CEO Tim Cook, except that we can only infer actual sales by looking at the total numbers in the “Other” category in Apple’s financials. From the very beginning, Apple opted not to let […]

As Intel gets later and later in releasing processor upgrades that offer only slight performance boosts from previous processors, the impact on Macs is obvious. New models are late not so much because Apple doesn’t care about Macs, but because of Intel’s roadmap. Sometimes Apple sticks with the previous year’s parts, which incites the critics. Regardless, benchmarks may […]

When it comes to Wall Street estimates of Apple’s quarterly results, it can be a lose-lose situation. Regardless of how the results actually end up, there’s going to be a complaint from someone that Apple failed at delivering the goods somewhere or other, and thus is in deep trouble. In the run-up to the official […]

If you can believe recent sales estimates from Gartner, Mac sales over the past year fell about twice as much as the average for PC sales. This may be particularly disconcerting, since Apple has long claimed that the rate of growth of the Mac has exceeded the overall PC market. That was mostly true until the […]