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    The Apple Financials Report: No Steve Jobs is Not the Only Employee

    January 19th, 2011

    There’s an unfortunate feeling in some parts of the media that Steve Jobs is the beginning and the end of Apple. If he’s away, even temporarily, the company simply cannot grow at record levels, and is doomed to return to that beleaguered status it occupied for so many years. That in large part explains why […]


    The iTunes Profit Myth

    February 10th, 2010

    In an article for entitled “The Microsofting of Apple?,” editorial board member Holman W. Jenkins Jr., writing an opinion piece for the Wall Street Journal, makes the silly mistake of comparing Microsoft’s predatory methods to compete with its rivals with Apple’s ascendancy in recent years. As with many of Apple’s staunchest critics, Jenkins’ lack of understanding […]


    Apple Continues to Make Money Hand Over Fist

    January 25th, 2010

    The financial community has, in the past year, warmed to the inevitable success of Apple’s business plan, and you wonder why it took so long. For so many years, you see, the words “beleaguered” and “Apple” were synonymous. Whenever Microsoft released a new version of Windows, you just knew that the Mac couldn’t possibly compete, […]


    So Apple Isn’t Looking Very Beleaguered!

    April 22nd, 2009

    Consider what some so-called tech pundits and industry analysts said in the long (some say endless) run up to Apple’s quarterly report. Mac sales are down and Apple has a problem. They’ve got to cut prices and rush out a netbook to save the business. Perhaps the best comment I read about Apple’s quarterly financials, […]