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    Newsletter #450 Preview: The iPhone 3G: Three Times a Charm

    July 13th, 2008

    Some people suggest our headlines don’t always match the content, but I don’t agree. In this case, the headline results from the fact that I made three attempts to buy an iPhone 3G before I succeeded. I hope you appreciate my dedication to the task, or my stupidity for wasting so much time before I […]


    Can Apple Be Trusted?

    August 9th, 2007

    I heard it said once that the best salesperson is the one that believes in the product that’s being marketed heart and soul. It’s also been said that Steve Jobs can immerse himself in a “reality distortion field” in which those in his presence will believe everything he says is the truth and nothing but […]


    Newsletter #354 Preview: The Mac is Not a Toaster Oven

    September 11th, 2006

    They sometimes say that the best salesperson believes their own pitch, so maybe it is true that when Steve Jobs first touted the Mac as a computing appliance, he believed it too. Alas, the first time a Mac crashed, the famed “reality distortion field” was breeched. Everything went downhill from there. For me, the most […]