As usual with Apple, you’ll read mixed messages from so-called industry analysts on how they’re doing. Some will speak of continued growth, perhaps at a reduced level as markets saturate. Others will speak of no growth at all, or perhaps a contraction, particularly when it comes to iPhones. After all, how many more people are […]

I assume that most companies are in business to make profits. Sure, some might want to save the planet, but at the end of the day, if revenues and profits aren’t up to snuff, a business might go under. Well, maybe not Amazon, which manages to somehow prosper despite reporting barely any profit over the years. […]

The critics say that, any day now, Apple will hit the limits on iPhone growth. Sales will flatten and will eventually begin to drop. Perhaps that’s already happened with the iPad, witness the sales decreases since 2014, after a four-year run-up. Of course, tablets represent a different issue entirely that’s outside the scope of this […]

So when someone has a new gadget that, superficially at least, competes with something Apple produces, it suddenly breeds a major competitive war, or at least that’s what some supposed journalists believe. The product becomes an “iPhone killer,” or an “iPad killer,” or some other killer product. Yet another approach taken by the media is to […]