The latest duel between Apple and Microsoft is playing out in a series of much-discussed ads from both companies that purport to present their sides of the great operating system wars. On the one hand, you have the pleasantly satirical Mac versus PC spots from Apple, in which the PC is depicted as a pleasant […]

What I just wrote must seem so obvious, you have to wonder how anyone could possibly misunderstand the way the company operates, but it’s clear a lot of people do. That’s particularly true for the folks who claim to be experts about technology. Maybe it’s the training. I mean, when my son attended college, he […]

When I first started writing computer books in 1994, I remember being asked whether I had a copy of Word installed on my Mac? You see, as with most publishers then and now, they rely heavily on Word’s Track Changes feature to monitor the editorial production process from the original manuscript to the final version […]

You and I both know that the next great version of Mac OS X probably isn’t going to arrive until some time in 2009, if then. However, that doesn’t mean it’s too early to say something now. You see, with Leopard settling down for most of you, I rather suspect any updates from here on […]