In the wake of statements from Apple CEO Tim Cook that the company seriously considers ways to lower prices, they did just that. In an unexpected move on Tuesday, Apple cut the price of the entry-level 13-inch MacBook Pro with Retina display by $200, to $1,499. The 15-inch version remains at $2,199, but gains a […]

One of the criticisms often made of Windows-based PCs is that they can be very complicated to set up, once you get past the basics. In contrast, people who prefer Windows will remark that OS X just doesn’t offer the granular level of settings to which they are accustomed. Now, depending on what you expect […]

For one day, at least, it appeared as if the Wall Street freakout over Apple’s past and future prospects might be abating. The stock price had begun to soar way ahead than the market, increasing by nearly ten dollars per share at the end of the trading day, but that could be a blip. Predicting […]

So after fretting over the ongoing dilution of Apple’s market cap, a new spate of positive comments sent the stock price soaring all over again on Wednesday. This roller coaster effect will likely continue until next week, when Apple spills the beans on the last quarter’s earnings picture. In the meantime, though, it’s probably far […]