It seems quite certain that most of you trust Apple Inc., at least to some extent. After all, you buy their products, and no doubt depend on your Macs for a wide variety of critical tasks, such as balancing your checkbook, creating Web sites, writing and publishing books, magazines, newspapers and lots more. If you […]

Not so long ago, Greenpeace, a lobbying organization that claims to be promoting a safer environment, gave Apple a 2.7 rating out of ten for failing to follow the proper methods to make the company clean and green. However, a public statement from CEO Steve Jobs has reportedly improved that ranking to a five. Now […]

As a practical matter, maybe Jay Leno isn’t the greatest host ever for NBC’s Tonight Show. Some prefer Johnny Carson or Jack Paar, or even Steve Allen, all of whom are no longer with us. But Leno surely gets decent ratings, usually better than rival David Letterman. But this isn’t a TV column. Instead, I’m […]

When Apple announced, during its session with financial analysts, that it would apportion income from the iPhone and Apple TV on a subscription basis, some folks started wondering whether they were planning on adding a subscription service to iTunes. The answer is, of course, no. Apple’s public strategy, at least for now, isn’t changing. They […]