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    The Never-Ending Wish for Apple to Fail

    December 11th, 2015

    For a number of years, it’s been the hope of some of Apple’s most severe critics for the company to fail. Not just to fail to grow sales, but to be thrust into irrelevance or go out of business. Of course, that nearly happened in 1997, shortly after Steve Jobs became iCEO, when Apple’s cash would only fund […]


    The Apple TV Conundrum

    December 10th, 2015

    So it was widely expected that the fourth generation Apple TV, which arrived months later than some originally expected, would represent Apple’s major foray into conquering the living room. At least that was the expectation, but what you expect and what you get are often very different. Before the Apple TV was launched in September, some […]


    The Mac Pro: A Misfire?

    November 27th, 2015

    Once upon a time, anyone who wanted a powerful Mac would choose the top of the line. So in the days before Apple went Intel in 2006, it was the Power Mac G5. It was a huge beast, weighing over 40 pounds, but it was extremely expandable. You could add multiple hard drives and PCI […]


    The “Never Say Never” Report

    November 25th, 2015

    Reading the tea leaves around the Apple universe is pretty common. All sorts of rumors arise, and some of them are even true. One sure source of bits and pieces about future Apple gear is the supply chain, at least for those who have access. It’s been shown that it’s near impossible to keep everything hidden, […]