• Explore the magic and the mystery!


  • » Currently browsing posts tagged with: Tim Cook

    The Great iTunes Match Runaround

    November 17th, 2011

    As you read in yesterday’s column, I’ve been unable to activate iTunes Match on an iPhone 4, running iOS 5.0.1. Each time I try to switch it on under the Music settings, I’m warned that “This Device Is Already Associated With an Apple ID.” I’m warned that I can only change Apple IDs once every […]


    Some Offhand iTunes Match Observations

    November 16th, 2011

    I have anticipated the arrival of iTunes Match with somewhat mixed feelings. I’ve only purchased a modest number of tracks from iTunes over the years, and many of the gems in my aging CD collection date back to the earliest days of the classic rock era. I can already rip my songs and have them […]


    They Attempt to Figure Out Apple’s Current Management Scheme

    November 11th, 2011

    You can be assured that few people outside of Apple know much about how the organization is being run these days with Tim Cook fully in charge. But there have been some leaks, stories based on alleged informed sources that reveal a somewhat more open management style, with greater opportunities for collaboration among key executives. […]


    So is Apple Changing or Not?

    November 4th, 2011

    Only a short time after newly-minted CEO Tim Cook said Apple wouldn’t change, it was reported in the Wall Street Journal that, yes, there have been changes, at least from an organizational standpoint. Where Steve Jobs ran the operation by his gut, the story says, Cook, ever the engineer, has made moves towards making the […]