Fourteen years ago, when Microsoft unleashed Windows 95 upon the world and cemented its position as the developer of the number one PC operating system on the planet, they presented a set of smart TV ads featuring The Rolling Stones. But that was then and this is now, and things haven’t gone so well for […]

Imagine if you were the CEO of the world’s largest software company, and that some of your products had shares of upwards of 90% in certain market segments. You are sitting at the top of the mountain, reasonably secure in your knowledge that there were no credible competitors out there, and that your place in […]