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    Apple Counters the Mac is Dead Myth Yet Again

    June 15th, 2012

    So after hearing that “conventional wisdom” about the Mac dying or just being ignored spouted again and again by some supposedly knowledgeable tech pundits, it does appear from the WWDC this week that this is just not so. Rather than cut back on OS X development, for example, Apple has accelerated it to an annual […]


    Preparing for the Oh-So-Busy WWDC

    June 7th, 2012

    As the media prepares for whatever Apple Inc. will reveal at next week’s WWDC, the speculation is mounting that this might be one of the most all-encompassing events in years when it comes to new product intros. Yes, we know about the Mac OS X, with expectations for a final or release candidate of Mountain […]


    The Living in the Past Department: So Ultrabooks Are Something New?

    February 2nd, 2012

    There was an article this week that proclaimed so-called “Ultrabooks” as “The Next Big Thing in Portable Tech,” as if such products are brand new and thoroughly innovative. Such stories were inspired by the pomp and circumstance of the presentations of these thin and light note-books during the recent Consumer Electronics Show. In case you […]


    Apple Continues to Upset the High Price Myth

    August 4th, 2011

    For years, Apple has been credited (or blamed) for charging premium prices for their products. In many cases, the critics were right, but only until you actually compared the hardware and software with the competition. Suddenly, the prices ended up being highly competitive. The situation changed considerably with the arrival of the iPad. Apple continues […]