I was patiently waiting on the phone, trying to make a service appointment with a company, when the receptionist came back on the phone and apologized for the delay. She fretted how her PC was taking forever to load the pages of their scheduling software, but finally managed, with further delays, to get me booked. […]

In recent months, I’ve come to believe that most people finally understand that Macs and PCs are comparably priced when comparably equipped. That is, until I read some more of that silly fiction that attempts to convey precisely the reverse, that Apple is the BMW, and the PC is the Ford, and that the former […]

So Microsoft promises to do its best to work with its PC maker partners and somehow give Windows users more of a taste of the Mac experience. Once again, the Redmond giant isn’t so much interested in bettering Apple with its products. It’s only too happy to come a little closer, if it can. That […]

A now-deceased comedy performer once used the catch phrase, “If it isn’t one thing, it’s another” as part of a classic TV routine. And clearly that applies to Apple Inc. these days. Indeed, it’s not easy being a star, although many of you have no doubt aspired to that status. For one thing, bottom feeders, […]