Unlike Amazon and Google, which sell tablets at or near the build cost, with the hope of making it up elsewhere, Apple expects to make a decent product on every single product they build. Their margins are among the highest in the tech industry, despite being able to remain highly competitive when it comes to […]

With Apple confirming a media event for October 23, it is a given that there will be a smaller iPad, and possibly a few other products, such as the long-delayed iMac refresh. In the tradition of the iPhone 5, many of the details of the iPad’s tinier sibling have already leaked, and they mostly point […]

All right, the good news is that the Mac’s percentage of PC sales in the U.S. is up, holding 13.6% of the U.S. market for the September quarter, putting it third behind HP and Dell. The survey was published by Gartner, but it also revealed declining sales, coming in at 2,078,000, compared to 2,213,826 for […]

So there are more and more reports that the long-rumored tinier iPad is now in production. There are other reports with claims about the usual yield problems that are often symptomatic of the early production ramp up stage. Or maybe not. It is also estimated that Apple is prepared — or hoping — to sell as many as […]