So Bill Gates is disappointed that Microsoft hasn’t done more to gain a substantial foothold in the smartphone market. Well, maybe, but coming up with a credible alternative to the iOS and Android, and discovering that noisy ads only turn people off, would be good for a start. But you have to wonder about many […]

In the wake of statements from Apple CEO Tim Cook that the company seriously considers ways to lower prices, they did just that. In an unexpected move on Tuesday, Apple cut the price of the entry-level 13-inch MacBook Pro with Retina display by $200, to $1,499. The 15-inch version remains at $2,199, but gains a […]

Consider a new Mac user, one  attracted to the platform because they bought an iPhone or an iPad. They discover an App Store icon in the Dock, and they likely assume that’s probably the best — or the only — place to get Mac software. And therein lies the developer dilemma. Certainly this attitude makes […]

The pundits complain about Apple all the time, particularly the decision to supposedly leave tens or hundreds of millions of potential sales on the table because they won’t build a product that answers a specific need. Consider how Apple, by limiting product configurations to the minimum, may not be delivering what the customer wants. Even […]