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    Newsletter Issue #1040 — A Tale Somewhat About the Missing Apple Silicon Mac Pro

    December 27th, 2022

    In the old days, I had to own the fastest Mac, at least after I got my first writing gig about Macs and Mac software. It wasn’t that I was so flush with cash, but it was a business expense, hence deductible on my tax returns. So it was with great pleasure that I upgraded […]


    Newsletter Issue #1031: Apple and the Money Machine Journey

    January 30th, 2022

    When I first began using a Mac in the 1980s, I didn’t look at the company as a potential money machine. For well over a decade, my decision was often attacked by PC-using critics. They told me there wasn’t any useful software for a Mac, at the same time I was generating content with Adobe […]


    Newsletter Issue #978: $60,000 and Counting

    December 23rd, 2019

    It was 1989. After using Macs at the office for a couple of years, I decided that I needed one at home since I had begun to take outside assignment. So I went shopping. To be sure, a Mac was pretty expensive in 1989 dollars. There were no budget models, but I shopped around and […]


    Newsletter Issue #974: Apple, Inc.: No Longer the Crazy One

    July 16th, 2019

    First some history: After using a Mac for several years at the office, I installed my first home system in 1989; yes 30 years ago. And boy was it expensive! The price tag came to over $14,000, which adds up to over $28,000 in 2019 dollars. In other words, in the neighborhood of a well-equipped […]