ComboApp
Technology Novice
I remember a long tale of speculations and theories if a Mac App Store will eventually emerge. Well, right now it's not a speculation anymore, it's reality. It's interesting that it never accrued to me when I was working on iOS app promotion that one day the Mac App Store will open its doors and it'll be a great new market, where sure enough many developers do need help with their apps marketing.
I assume they are gonna face the same kind of issues iOS developers have with their apps - problems with getting the word out about their apps fast and effective enough to give their apps a nice start.
Some of them succeed on this first stage but have no idea how to retain this attention afterwords and be able to keep their app downloads and sale rate.
But also the fact that the Mac App Store isn't and won't be the single channel of getting apps on your Mac speaks to the fact that the situation with app marketing will not be completely identical to iOS apps.
I assume they are gonna face the same kind of issues iOS developers have with their apps - problems with getting the word out about their apps fast and effective enough to give their apps a nice start.
Some of them succeed on this first stage but have no idea how to retain this attention afterwords and be able to keep their app downloads and sale rate.
But also the fact that the Mac App Store isn't and won't be the single channel of getting apps on your Mac speaks to the fact that the situation with app marketing will not be completely identical to iOS apps.